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以 Signature 品牌内容套餐为核心，Facebook 和 Instagram 全面升级，加上 Meta 投流和 SEO 搭建修复，激活 UNREAL 操盘。The Signature brand content package at the core, a full Facebook and Instagram upgrade, plus Meta ads and SEO set-up and fixes to activate UNREAL's lead.
现状WHERE THINGS STAND
每周 10–20 个本地高客单询盘不会自己出现。Meta 和 Google 上这 5 个问题，每一个都挡在目标前面，缺一个都到不了。10–20 high-value local enquiries a week won't happen on their own. Each of these five gaps on Meta and Google stands between Innomax and the goal, and leaving any one of them open keeps it out of reach.
来自 2026 年 10 月 26–27 日的公开页面，红色是问题所在，点开可以看原截图。打开右侧开关，对应的服务会加入下面的方案。Taken from public pages on 26–27 October 2026. Problem spots are marked in red; tap any one to see the original screenshot. Switch one on and the matching service is added to your plan below.
每打开一个开关，就扫清一个挡路的问题。Every switch you turn on clears one gap standing between you and this goal.
Facebook 停更、Instagram 刚起步、还没有投放基线，内容和询盘没有连起来。补几条帖子、把页面排整齐解决不了问题；要打开本地市场，内容先得过本地高净值客户这一关：需要的是正确的 Local 高客单价审美，加上一套系统性的解法，让内容持续带来客户。Facebook has gone quiet, Instagram has only just started and there's no paid-ads baseline, so content and enquiries aren't connected. A few more posts and a tidier grid won't fix it. To open up the local market, your content first has to pass the eye of high-net-worth local buyers. It takes the right high-end local aesthetic, plus a system that keeps content bringing in clients.
没有评价，也没有持续的内容，带不来客户。之后的 Meta 广告也会以这个主页的名义投放，点进来的人先看到的就是它。No reviews and no ongoing content, so it isn't bringing in clients. Future Meta ads will run under this page, so it's the first thing people see when they click.
10 月 12 日才开始发帖，没有精选故事，获奖的 Shinfield 还没有被讲出来；首排是一张拆成三格的标志，作品的质感没有体现出来。缺的不是几条帖子，而是打动本地高净值客户的 Local 高客单价审美，和一套从内容到获客的系统性解法。Posting only began on 12 October, there are no highlights, and the award-winning Shinfield home hasn't been featured. The top row is one logo split across three tiles, so the quality of the work doesn't come through. What's missing isn't a few more posts; it's a high-end local aesthetic that wins over high-net-worth local clients and a system that turns content into clients.
Meta 投流是 Innomax 拿到本地高客单询盘的核心 Leads 入口。Innomax 在华人圈已经有口碑，下一步是更广的本地市场；目前还没有投放的基线数据。Meta ads are Innomax's core lead source for high-value local enquiries. Innomax is already well known among Chinese buyers. The next step is the wider local market, and there's no paid-ads baseline yet.
我们不只是开广告，而是设计一整套投流 Content 系统：为投放专门策划的内容、面向本地高净值人群的投放、线索表单，再按每条线索追踪和优化，一环扣一环。We don't just run ads. We design a full ads content system: content planned for ads, targeting high-value local audiences, lead forms, then tracking and optimising by lead, each step feeding the next.
投流预算 · 测试期：前 3 个月每个平台每月 $500 起，先测试广告内容和受众，跑出线索成本基线；之后按数据决定预算，冲每周 10–20 个询盘。预算由你们直接付给 Meta 等平台，不含在方案费用内。Ad spend · test phase: for the first three months, from $500 a month per platform, to test ad content and audiences and set a baseline cost per lead. After that, the budget is set by the data, aimed at 10–20 enquiries a week. Ad spend is paid directly to Meta or the other platforms and is not part of the plan fees.
100+ 个完工项目，一条公开评价都没有。搜品牌名，页面标题还是网站模板名「Archform」，商家条目重复两个。问 AI 谁做上北岸豪宅推倒重建，推荐的是带星级评价的 Hall & Hart 和 Domus Homes，Innomax 不在名单里；直接问 Innomax，AI 说不出你们是谁。在 AI 上做功课的客户，看到的是对手。More than 100 homes built, and not one public review. Search the brand and the page titles still carry a website template's name, "Archform", and there are two duplicate business listings. Ask AI who does luxury knockdown rebuilds on the Upper North Shore and it recommends Hall & Hart and Domus Homes, both with star ratings; Innomax isn't on the list. Ask about Innomax directly and AI can't say who you are. Clients who research on AI are being shown your competitors.
同行一搜，右侧就是完整的信息栏：照片、地图、4.9 星、18 条评价、地址电话和营业时间。搜 Innomax，右侧一片空白，客户看不到一样能让他放心的东西。Search a competitor and the right-hand panel has it all: photos, a map, 4.9 stars, 18 reviews, address, phone and hours. Search Innomax and that space is blank, with nothing there to reassure a client.
9 个项目页和 Team、Contact 页都是这样；公司名还有好几种写法，品牌在搜索上是乱的。It's on nine project pages plus Team and Contact, and the company name is spelt several ways, so the brand looks inconsistent in search.
还有两个一模一样的商家条目。华人圈以外的本地高净值客户搜到你们，看到的是一条评价都没有，在他们眼里，这和皮包公司没有区别。信任成本被无限拉高，来再多客户，也会在这一步流失。There are also two identical listings. When high-net-worth buyers outside the Chinese community look you up, they find no reviews at all, and to them a builder with no reviews looks no different from a fly-by-night operator. The trust gap becomes enormous, and however many leads come in, they'll drop off right here.
AI 推荐的 Hall & Hart（5.0）、Domus Homes（4.9）都带星级评价；直接问「Innomax Constructions」，AI 给不出公司介绍。AI recommends Hall & Hart (5.0) and Domus Homes (4.9), both with star ratings. Ask about Innomax Constructions directly and AI can't describe the company.
方案与报价PLAN AND PRICING
所有价格为澳元，不含 GST。勾选需要的附加选项，合计会实时更新。All prices in AUD, excluding GST. Tick the add-ons you want and the totals update as you go.
一次性账号搭建 $800 + GST（Instagram 和 Facebook）One-off account set-up $800 + GST (Instagram and Facebook)
由操盘品牌营销决策leads your brand marketing decisions选择套餐 02，并至少开通 Meta 投流和 SEO 搭建修复，Innomax 的品牌方向、内容和营销决策由我们来操盘，并和你们的市场负责人紧密配合，搭起一套持续带来客户的内容获客系统，你们专注建好房子。With Package 02 plus, at a minimum, Meta ads and SEO set-up and fixes, we take the lead on Innomax's brand direction, content and marketing decisions, working closely with your marketing lead, and build a content system that keeps bringing in clients, so your team can focus on building.至少开通这两项，激活 UNREAL 操盘TURN ON THESE TWO TO ACTIVATE UNREAL'S LEADMeta 投流带来本地高客单询盘；SEO 搭建修复让客户在 Google 上搜到你们时，看到的是一家值得信任的公司。想让 Google AI 和 ChatGPT 也推荐 Innomax，可以再加上 GEO。Meta ads bring in high-value local enquiries, and SEO set-up and fixes make sure that when clients search for you on Google, they find a company they can trust. To have Google AI and ChatGPT recommend Innomax too, add GEO.看 UNREAL 操盘包含哪些策略 ↓See the strategy UNREAL's lead covers ↓UNREAL 结果导向：我们围绕询盘结果来做方案。这两项一起开通，才能激活 UNREAL 操盘，把获客系统跑起来。UNREAL is results-driven. We build the plan around enquiries. Turning on these two activates UNREAL's lead, so the system can run.
UNREAL 操盘包含什么WHAT UNREAL'S LEAD COVERS
内容和投流只是执行，真正决定结果的是策略。下面 6 块策略由我们负责，每一块都对准同一个结果：每周 10–20 个本地高客单询盘。Content and ads are the execution; strategy is what decides the result. We own the six areas below, and each one is aimed at the same outcome: 10–20 high-value local enquiries a week.
前 90 天THE FIRST 90 DAYS
SEO 和 GEO 需要时间累积，Meta 投流先用测试期跑出数据。每个月都会发送复盘报告，你们随时知道预算花在哪、带来了什么。SEO and GEO build over time, and Meta ads start with a test phase to get real data. Every month we send you a review report, so you always know where the budget went and what it brought in.
套餐 02 · Signature 品牌内容，以及所选附加选项Package 02 · Signature brand content, plus selected add-ons
This Service Agreement (“Agreement”) is made between UNREAL CREATIVE GROUP PTY LTD (ABN 31 681 977 088) (“UNREAL”) and INNOMAX CONSTRUCTIONS PTY LTD (ABN 56 636 232 785) (“Client”). The Client engages UNREAL to provide the Services on the terms below.本服务协议（「本协议」）由 UNREAL CREATIVE GROUP PTY LTD（ABN 31 681 977 088，「UNREAL」）与 INNOMAX CONSTRUCTIONS PTY LTD（ABN 56 636 232 785，「客户」）签订。客户委托 UNREAL 按以下条款提供服务。
点击后协议直接发送给 UNREAL，签署时间、IP 和签名会被记录。Your signed agreement goes straight to UNREAL. The time, IP address and signature are recorded.
谢谢！UNREAL 已收到你签署的协议，会在 1 个工作日内邮件确认并发送首期发票，然后安排 Shinfield 展示屋首拍。请点下面的按钮保存一份签署副本。Thank you. UNREAL has received your signed agreement and will confirm by email within one business day, send the first invoice, and book the first shoot at the Shinfield display home. Use the button below to save a signed copy.
收件人To info@unreal-creative.com.au
如果邮件 App 没有打开，复制邮件内容，发到上面的邮箱即可。If your email app doesn't open, copy the email text and send it to the address above.